This January we encourage you to take the OMGTea Matcha Challenge. Here at OMGTea, we are all about balance and being good to yourself, in body, mind and spirit.  And we think a daily cup of matcha will help you do this.

Why start drinking matcha?

It will leave you more relaxed, more focussed and more productive.

It will give you an energy boost that lasts! Matcha contains L-Theanine, an amino acid that helps your body to process caffeine differently and create a state of calm alertness. Matcha provides a less jittery, more sustained energy boost than other caffeinated drinks like coffee – with no crash at the end.

Matcha gives you cleaner energy.  It’s good for both mind and body with regular drinkers reporting benefits such as increased mental focus, better mood and an increase in physical endurance. Don’t take our word for it though. Try it yourself!

What is the matcha challenge?

We have set our Matcha Challenge at 21 days as we think this is the ideal amount of time to give your body a chance to adapt to the healthy, restorative and energising effects of matcha. Of course, you can go for longer (and we would encourage it) and you could also try it for 2 weeks, but we wouldn’t recommend any less than that if you want to experience the true benefits of this amazing tea.

The challenge is simple, have a minimum of one serving per day. One serving is one gram or half a teaspoon and it can be consumed as a tea, in a latte or smoothie.  You can sprinkle it on top of your porridge or if you want something to take to work or to the gym, our OMGTea Iced Matcha and Single Serve Sachets are ideal. 

There are just a couple of key things to remember:

  • Water or milk should be no more than 80 degrees Celsius. Any hotter and it will degrade the nutrients and could make it taste bitter.
  • Baking or cooking with matcha delivers a beautiful colour and a great taste but it will also affect the nutrients meaning that you won’t experience the same benefits as you would with a cup of tea, etc. Instead, you could try one of our raw recipes like this Matcha Chia Seed Pudding or if you have something more indulgent in mind, how about these raw brownies

In order to measure progress, we have put together a short questionnaire for participants to complete. At the end of the challenge, we will send the survey to everyone who has taken part. This is a great way to monitor your experiences with matcha and determine if it is something you want to incorporate into your daily lifestyle (if you aren’t already).  And everyone who completes the survey will also be entered into a competition to WIN A YEAR’S SUPPLY OF OUR BEST-SELLING OMGTEA AAA GRADE MATCHA.

20% off OMGTea Matcha & Iced Matcha for the month of January!

To help get you started, we have put together a special promotion. Buy any one of our OMGTea matcha powder or Iced matcha products and receive 20% off.  PLEASE NOTE: Unfortunately we are unable to ship OMGTea Iced Matcha outside of the UK.

What do I need to do to register for the Matcha Challenge and enter the competition?

To register, send your full name and email address to . We will send you a questionnaire to complete at the end of the challenge period.

By registering for the Matcha Challenge, you will automatically be entered into the ‘Win Matcha for a Year’ competition. 

Throughout the month of January, you will have the opportunity to be entered in the competition several other times as well when you:

  • Share your experience / progress on Instagram and tag in @omgmatchatea or FB @OmgTeaLtd and we will include an additional entry for each post you share.
  • Send us your survey responses